In digital marketing, SEO audits are a go-to tool for identifying website improvements. Web-based SEO audit tools, like Google Lighthouse are useful for identifying technical best practices, flagging issues such as slow page speed, missing alt tags, or poor mobile responsiveness. While these technical...

Your website is one of the most crucial investments your business can make because it serves as your digital storefront. Just as a physical storefront shapes the first impression for walk-in customers, your website often provides the first interaction potential customers have with your brand. In today’s...